I’M YVONNE LOPEZ!
Your new Creative Director.
WHAT I DO BEST
I was born to create. No, really. Creativity isn’t just something I do. I’d like to think it’s who I am. Ever since I was a snot-nosed kid doodling on anything I could get my hands on, I knew I was meant to bring ideas to life. Back then, I promised myself I’d grow up to be an artist, and guess what? I made it happen, just with a little more strategy, a lot more storytelling, and a camera or two in hand.
For me, creativity is a necessity in making people feel something. Whether it’s a video that stops you mid-scroll, a brand story that sticks with you, or a design that turns heads, I’m here to make an impact. I don’t just think outside the box, I break it down, rebuild it, and throw in a splash of color while I’m at it.
Through videography, social media content, and creative direction, I turn imagination into reality, crafting moments that connect, inspire, and leave a lasting impression. But enough about that. Let’s get into the good stuff:
Here’s a list of some of the creative wizardry I’ve mastered over the years (cue the applause):
Creative Direction
I don’t just think outside the box—I redesign the box and give it a bold new color scheme.
Videography
I tell stories that move, literally. Creating eye-catching videos that turn passive viewers into active fans.
Social Media Strategy
Taking brands from “meh” to memorable with scroll-stopping content and engagement tactics that actually work.
Graphic Design
Logos, brochures, banners—you name it, I’ve designed it. And yes, I can make even your wildest vision look professional.
Content Creation
Crafting words and visuals that aren’t just pretty, but purposeful. This is where creativity meets strategy, and I’m the matchmaker.
Project Management
Wrangling deadlines and details like a seasoned rodeo champ. (Yes, you can trust me with your project.)
I’VE WORKED WITH SOME AMAZING HUMAN BEINGS!
Let’s just say, I’ve had the pleasure of collaborating with some pretty awesome folks—people so impressive that even I got a little star-struck. While I’d love to drop some names, I’ll keep things classy and maintain a little mystery (but feel free to ask me over coffee—I’ve got stories!).
That said, here are a few tantalizing tidbits:
• You’ve probably snagged one of my clients’ products off the shelves at Target without even knowing it.
• There’s a small chance I’ve worked with someone Oprah Winfrey herself has given the thumbs up to (and we all know Oprah’s seal of approval is basically a golden ticket).
• Oh, and if you’ve ever seen a sports ad featuring a familiar face, well, there’s a good chance I had a hand in that too.
All in all, this journey has been one wild, rewarding ride, and I’m just getting started. Stick around—I’ve got plenty more creativity to share, and who knows where the next chapter will lead!
FUN FACTS
Some people need numbers to believe it. So here they are.